I have to agree with Jim above; this is a dead ringer for F&M's Royal Blend, and as such it is a wonderful afternoon sipper. Robust enough to hold up to most snacks, but not overpowering. Per other reviewers, though, I agree that this one is VERY sensitive to variations in brewing, almost excessively so...
I generally prefer Darjeeling, but this tea is an absolutely perfect blend. It's got the heavier body of an Assam but isn't overwhelming. The Darjeeling gives it excellent flavor. Absolutely love this tea.
'Dark fruity flavor' is right on - this tea has all the flavor I like in a Darjeeling, with no bitterness at all but a heftier body which makes it seem like it will make an excellent 'comfort cup' the next time the weather is dreary. For now, it's assumed a prominent place at the front of the breakfast tea options!
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